Insights

Our digital tidbits

Are your Facebook campaigns iOS 14 ready?

When you mention iOS 14 to a digital marketer they may scream, cry or run away (or all of the above). Acceptance of this change is hard to come by, we are of course, all creatures of habit and we hav…

International Women’s Day

Here at Cooper & Westwood we are celebrating International Women’s Day! We are incredibly grateful for all the women in our lives – inside and outside of the workplace. We don’t kn…

Recommended Marketing Books

Recommended Marketing Books

In the Cooper & Westwood office, it is known that Liam is a sucker for marketing books. Known for using  quotes around the office or offering recommendations to colleagues, Liam loves to sha…

Choosing the best marketing channels for your business

Not all marketing channels will be the best fit for your business. When your time and money are on the line, you’ll want to find a suitable platform that will enable you to reach your goals.  …

Internship experience at CWAD

Internship experience at CWAD

Hi! My name is Erica, and I am an intern at CWAD in the digital space. A little about me: I have just completed my second year of a Bachelor of Business (Majoring in Marketing) at Griffith University…

The Future of Social Media: Top 5 new trends and updates

2020 has been an interesting year, to say the least. The disruption to our everyday lives has changed the way we consume and use the internet. Not to say that the internet and similar industries have…

Navigating Live Video For Social Media And Your Brand

With many brands looking to create video that catches the attention of followers and new customers, live video through social media is growing as an attractive option. Once seen as a niche fe…